Jim Davies, a highly influential musician with a remarkable career spanning decades in the music industry, has made significant contributions to renowned bands such as Pitchshifter, The Prodigy, as well as his successful solo ventures. Recently, Jim joined forces with Jamie Mathias, Jason Bowld (Bullet For My Valentine), and Nick Kingsley to form the exceptional band, Shadow Addict. Recognizing his immense talent, Jim approached me to create an engaging and visually captivating illustrated lyric video for his latest masterpiece, “The Bar Is Low.”
In this thought-provoking song, Jim eloquently expresses his concerns about the modern media landscape, where profit-driven motives overshadow the creation of truly remarkable and emotionally impactful content. He entrusted me to portray this concept through vivid illustrations, employing tongue-in-cheek scenarios that encapsulate the essence of his powerful message. Through extensive conversations, we collaboratively crafted each scene, ensuring they effectively convey the intended narrative.